by Shae Lalor | Aug 3, 2015 | Opinion, Writing
Authenticity in writing inspires action. Just as you would connect on a personal level with another human, being authentic in your writing draws interest and attracts a connection. Is it difficult to be authentic when writing? Yes, particularly if you’re not...
by Shae Lalor | Jul 20, 2015 | Opinion, Writing
Simple writing doesn’t have to be boring or dumbed-down. To me, simplicity in writing and design is about balance, flow and ease of understanding. According to an article on The Roots of Minimalism in Web Design, the goal for websites is to ‘present...
by Shae Lalor | Jun 28, 2015 | Opinion, Writing
I was reminded last week of the daily challenge – and importance – of being able to exist comfortably with the grey. Life, like writing, is rarely black and white (figuratively speaking of course). There is only so much that we can control, predict or be...
by Shae Lalor | Apr 18, 2015 | Opinion
Starting this new business venture of mine has required plenty of reflection time. Finding my path has meant delving into the depths of my original passions at school. Things like creative writing, devouring novels, and dreams of running my own business with a...