by Shae Lalor | Aug 30, 2016 | Editing, Opinion
1. Ask why. With the pressure on, we often get started on writing a fact sheet or blog before we really understand its purpose. Quality business writing is clear in its intent and speaks to the audience in a way that suits them (not you). There’s no use writing...
by Shae Lalor | Jun 29, 2016 | Editing, Opinion
During my 13 years as a public servant, I became well-versed in government writing. It felt like a gradual conditioning. I learnt to add extra words to ‘beef’ things out. I wrote in a more complex, formal language, and used the Thesaurus to inject...
by Shae Lalor | Mar 31, 2016 | Editing, Opinion
I’m working on editing a first-time author’s very personal story. I was thrilled when she chose me as her editor, yet keenly aware of my responsibilities to her manuscript. Not only must I edit for structural integrity, flow, grammar, consistency and...
by Shae Lalor | Feb 3, 2016 | Opinion, Writing
As is usually the case at the beginning of a fresh, new year, the word ‘goal’ has been flittering about. It has been popping up regularly in my news feeds and finding its way into conversations with friends. I figure the universe is telling me to set some...
by Shae Lalor | Dec 14, 2015 | Opinion
A year ago I registered my business: The Write Path was officially born. I took the leap into the world of solo, micro business ownership. And what a year it has been! Every day there has been a lesson. This is what I have learnt. 1. People are genuinely supportive...
by Shae Lalor | Nov 16, 2015 | Editing, Opinion
I have been known to complain about the limitations and daily frustrations created by Microsoft Word. However, now that I am a full-time editor and writer, I have come to realise I take much of Microsoft Word’s functionality for granted. Herewith is my heartfelt...
